Better with Band-Aid

Advertising — Video

This campaign is aimed towards young adults who no longer have access to their parents’ box of Band-Aids. Words cut, back-handed compliments sting and, well, a burn is a burn. With the slap of a Band-Aid, everything is all better.

Student

Avery Le Voyer

Professor

Willie Baronet

School

Southern Methodist University

Copywriter/Art Director

Avery Le Voyer

Copywriter/Art Director

Tessa Conti